:root{--bg:#080808;--ink:#f5f4f0;--muted:#bfbfb7;--gold:#dfb85d;--line:#30302c;--paper:#181817;--dark:#121211;--athletic:Impact,'Arial Narrow','Franklin Gothic Condensed',Arial,sans-serif}
body{background:var(--bg)}.site-header{background:#050505;border-bottom:2px solid var(--gold)}.header-inner{min-height:112px}.brand{letter-spacing:1.5px}.brand-logo{width:86px;height:86px;border-radius:0}.brand-sub{color:var(--gold);font-size:11px;letter-spacing:5.5px}.brand>span:not(.brand-symbol){font-family:var(--athletic);font-size:24px;font-weight:400}.brand>span .brand-sub{font-family:Arial,sans-serif;font-size:10px;font-weight:700}.site-header nav{font-size:12px;text-transform:uppercase;font-weight:700;letter-spacing:.7px}.site-header nav a:last-child{padding:13px 20px;border:1px solid #7a653a;color:var(--gold)}.site-header nav a:last-child:hover{background:var(--gold);color:#080808}.button{font-size:12px;letter-spacing:1px;font-weight:800;min-height:54px;padding:18px 24px;box-shadow:4px 4px 0 #6f572a}.button:hover{background:#f2cd79}.eyebrow{font-size:11px;letter-spacing:1.7px;font-weight:700}.text-link{font-weight:700;text-transform:uppercase;letter-spacing:.6px}h1,h2,h3{font-family:var(--athletic);font-weight:400}h1 em,h2 em{font-family:inherit;font-style:normal}.page-intro h1{font-size:clamp(58px,7vw,96px);letter-spacing:-1.5px;text-transform:uppercase}.page-intro{border-bottom:1px solid var(--line);margin-bottom:45px}.page-intro .lede{font-size:17px}.closing{padding-block:70px;background:#10100e;width:100%;border-block:1px solid #4a3d24}.closing h2{font-size:68px;line-height:.98;letter-spacing:-1px;text-transform:uppercase}.closing .button{margin-top:15px}.footer-top{padding-block:35px}.footer-top p{font-family:var(--athletic);font-size:23px;text-transform:uppercase;font-style:normal;letter-spacing:.4px}.footer-brand .brand-logo{width:80px;height:80px}.footer-brand{gap:12px}.footer-brand>span{font-size:22px}.footer-bottom{font-size:11px}.story h2,.training-note h2,.product-story h2,.partner-block h2,.contact-note h2{font-size:40px;line-height:1;letter-spacing:-.5px;text-transform:uppercase}.story blockquote{font-family:var(--athletic);font-style:normal;font-size:37px;text-transform:uppercase}.statement h2{font-size:75px;line-height:.98;text-transform:uppercase;letter-spacing:-1px}.partner-block{background:#181713;border:1px solid #6c5830;color:var(--ink)}.partner-block p{color:var(--muted)}.partner-block .eyebrow{color:var(--gold)}.copy-code{border-color:#796337;color:var(--gold)}.copy-status{color:var(--muted)}.partner-action .button{background:var(--gold);color:#080808}.product-placeholder{background:#11110f;border-color:#504126}.photo{background:#141411;border-color:#534526}.photo:before{border-color:#594b30}.photo-title{font-family:var(--athletic);font-style:normal;text-transform:uppercase;letter-spacing:0}.photo-note{font-size:11px}.photo figcaption{font-size:10px}.photo-mark{opacity:.2}.aside-text{font-family:var(--athletic);font-style:normal;font-size:32px;text-transform:uppercase}.contact-note{border-color:#715b30}.health-note{border-color:#4d4029}.health-note h2,.legal h2{font-family:Arial,sans-serif;font-size:24px;font-weight:600;letter-spacing:-.5px}.legal{max-width:850px}.legal p,.training-note p{font-size:16px}.small{font-size:12px!important}.editor-note p{font-size:14px}.editor-note strong{font-size:14px}
.prime-hero{background:#050505;border-bottom:1px solid #342c1d;overflow:hidden}.prime-hero-grid{display:grid;grid-template-columns:1fr 1fr;align-items:center;gap:10px;min-height:660px;padding-top:40px;padding-bottom:35px}.prime-hero-copy{position:relative;z-index:1;padding-block:30px}.prime-kicker{font-size:10px;font-weight:800;letter-spacing:1.7px;color:#d0c6ac;display:flex;align-items:center;gap:13px;margin-bottom:28px}.prime-kicker span{color:var(--gold)}.prime-hero h1{font-family:var(--athletic);font-size:clamp(67px,7.5vw,113px);font-weight:400;line-height:.94;letter-spacing:-1px;margin:0 0 30px;text-transform:uppercase;white-space:nowrap}.prime-hero h1 span{color:var(--gold)}.prime-intro{font-size:22px;line-height:1.5;color:var(--ink);font-weight:600;letter-spacing:-.3px;margin-bottom:20px}.prime-body{font-size:14px;line-height:1.8;max-width:410px;color:#b1b1a9}.prime-actions{display:flex;flex-direction:column;align-items:start;gap:24px;margin-top:30px}.prime-secondary{display:inline-flex;align-items:center;justify-content:space-between;gap:28px;font-size:11px;line-height:1.7;font-weight:800;letter-spacing:.7px;padding-bottom:6px;border-bottom:1px solid #71603d}.prime-secondary:hover{color:var(--gold)}.prime-hero-logo{margin:0;width:114%;max-width:700px;margin-left:-5%;min-width:0}.prime-hero-logo img{display:block;width:100%;height:auto;aspect-ratio:1;object-fit:contain}.prime-hero-bottom{border-top:1px solid #2b291f;display:flex;justify-content:space-between;gap:20px;padding-block:23px;font-size:9px;letter-spacing:1.5px;line-height:1.8;font-weight:700;color:#a6a491}.prime-hero-bottom>span:first-child{color:var(--gold)}.prime-hero-bottom a{color:#e1e0d6}.prime-hero-bottom a span{margin-left:12px}.prime-band{background:var(--gold);color:#090909;padding-block:18px;overflow:hidden}.prime-band>.wrap{display:flex;align-items:center;justify-content:center;gap:60px}.prime-band span{font-family:var(--athletic);font-size:34px;line-height:1;letter-spacing:1px}.prime-band i{font:normal 30px/1 var(--athletic);color:#78602c}.prime-foundation{display:grid;grid-template-columns:1fr 1.2fr;gap:85px;padding-block:105px}.prime-section-head h2,.prime-kit-head h2,.prime-mindset h2,.prime-contact h2{font-family:var(--athletic);font-size:clamp(45px,5vw,70px);font-weight:400;line-height:1;letter-spacing:-.5px;margin-bottom:26px}.prime-section-head h2 span,.prime-kit h2 span,.prime-mindset h2 span,.prime-contact h2 span{color:var(--gold)}.prime-section-head>p:last-child{font-size:15px;max-width:380px}.prime-training-list article{display:grid;grid-template-columns:30px 1fr 30px;gap:18px;border-top:1px solid #4a4029;padding-block:27px}.prime-training-list article:first-child{padding-top:10px;border:0}.prime-number{color:var(--gold);font-size:12px;line-height:1.8;font-weight:700;padding-top:3px}.prime-training-list .eyebrow{font-size:9px;margin-bottom:11px;color:#b8aa8d}.prime-training-list h3{font-family:var(--athletic);font-size:28px;line-height:1.12;letter-spacing:0;margin-bottom:14px}.prime-training-list p:not(.eyebrow){font-size:14px;line-height:1.8;margin:0}.prime-training-list article>a{font-size:28px;color:var(--gold)}.prime-mindset{background:#141411;border-block:1px solid #3a3323}.prime-mindset-grid{display:grid;grid-template-columns:1fr 1.2fr;gap:85px;align-items:center;padding-block:70px}.prime-mindset h2{font-size:76px;margin:0}.prime-mindset-copy{max-width:460px;padding-top:25px}.prime-mindset-copy>p:first-child{color:var(--ink);font-size:23px;line-height:1.6}.prime-mindset-copy>p{font-size:15px}.prime-mindset-copy a{margin-top:20px}.prime-kit{padding-block:95px;display:grid;grid-template-columns:1fr 1.2fr;gap:85px}.prime-kit-head p:last-child{font-size:15px;max-width:350px}.prime-kit-items{display:grid;gap:24px}.prime-kit-items article{padding:28px 0 30px;border-top:2px solid #66522a}.prime-kit-label{display:flex;justify-content:space-between;gap:15px;color:#b8aa8d;font-size:9px;font-weight:700;letter-spacing:1.1px;margin-bottom:24px}.prime-kit-label span:first-child{color:var(--gold)}.prime-kit h3{font-family:var(--athletic);font-size:35px;line-height:1.1;letter-spacing:0;margin-bottom:18px}.prime-kit-items p{font-size:14px}.prime-kit-items .small{margin-top:25px;margin-bottom:0;color:#a9a698}.prime-kit-items strong{color:#e7dfcb}.prime-contact{padding-block:70px 80px;border-top:1px solid #6c5425;background:#14130f;text-align:center}.prime-contact h2{font-size:88px}.prime-contact .button{margin-top:5px}.prime-contact .eyebrow{font-size:10px}.prime-hero a:focus-visible,.prime-kit a:focus-visible,.prime-training-list a:focus-visible{outline:3px solid var(--gold);outline-offset:5px}
@media(min-width:1500px){.prime-hero-grid{min-height:740px}.prime-hero h1{font-size:121px}.prime-hero-logo{width:118%;max-width:760px;margin-left:-8%}}
@media(max-width:1050px){.header-inner{gap:20px}.site-header nav{gap:20px}.prime-hero-grid{min-height:600px;grid-template-columns:1.05fr 1fr}.prime-hero h1{font-size:clamp(62px,7.7vw,85px)}.prime-hero-logo{width:125%;margin-left:-15%}.prime-hero-copy{padding-block:20px}.prime-intro{font-size:20px}.prime-body{font-size:14px;max-width:360px}.prime-hero-bottom{font-size:8px;letter-spacing:1px}.prime-hero-bottom>span:nth-child(2){display:none}.prime-foundation,.prime-mindset-grid,.prime-kit{gap:40px}.prime-mindset h2{font-size:66px}.prime-band>.wrap{gap:35px}.prime-kit-label{font-size:8px}}
@media(max-width:740px){.header-inner{min-height:88px}.header-inner .brand{gap:10px}.header-inner .brand-logo{width:62px;height:62px}.header-inner .brand>span{font-size:21px;letter-spacing:1px}.header-inner .brand-sub{font-size:8px;letter-spacing:4.3px}.menu-toggle{border-color:#6f572a;font-weight:700;text-transform:uppercase;letter-spacing:1px}.site-header nav{padding-bottom:25px}.site-header nav a:last-child{margin-top:12px;width:max-content}.prime-hero-grid{display:flex;flex-direction:column;padding-top:38px;padding-bottom:0;min-height:0;gap:0}.prime-hero-copy{width:100%;padding:0}.prime-kicker{font-size:8px;letter-spacing:1.2px;gap:9px;margin-bottom:26px}.prime-hero h1{font-size:clamp(58px,12.9vw,91px);letter-spacing:-.7px;white-space:normal;margin-bottom:25px}.prime-intro{font-size:19px;line-height:1.6;margin-bottom:18px}.prime-body{font-size:14px;max-width:480px}.prime-actions{gap:23px;margin-top:25px}.prime-actions .button{font-size:11px;padding:16px 20px;gap:25px}.prime-secondary{font-size:10px;letter-spacing:.5px}.prime-hero-logo{width:min(116%,590px);max-width:none;margin:20px 0 0;align-self:center}.prime-hero-bottom{padding-block:20px;font-size:8px;gap:12px}.prime-hero-bottom>a{font-size:8px}.prime-band{padding-block:17px}.prime-band>.wrap{gap:18px;justify-content:space-between}.prime-band span{font-size:23px;letter-spacing:.5px}.prime-band i{font-size:22px}.prime-foundation{grid-template-columns:1fr;gap:30px;padding-block:60px}.prime-section-head h2,.prime-kit-head h2{font-size:54px}.prime-section-head>p:last-child{font-size:14px;margin-bottom:0}.prime-training-list article{grid-template-columns:22px 1fr 22px;gap:12px;padding-block:25px}.prime-training-list article:first-child{border-top:1px solid #4a4029;padding-top:25px}.prime-training-list h3{font-size:25px}.prime-training-list p:not(.eyebrow){font-size:14px}.prime-training-list .eyebrow{font-size:8px}.prime-mindset-grid{grid-template-columns:1fr;gap:25px;padding-block:55px}.prime-mindset h2{font-size:65px}.prime-mindset-copy{padding:0}.prime-mindset-copy>p:first-child{font-size:20px}.prime-kit{padding-block:60px;grid-template-columns:1fr;gap:20px}.prime-kit-head p:last-child{max-width:450px;font-size:14px}.prime-kit-items h3{font-size:31px}.prime-kit-label{font-size:8px}.prime-contact{padding-block:55px 65px}.prime-contact h2{font-size:70px}.prime-contact .eyebrow{font-size:9px}.closing h2{font-size:47px}.footer-top{flex-direction:column;gap:22px}.footer-top p{font-size:24px}.footer-brand .brand-logo{width:68px;height:68px}.page-intro h1{font-size:60px}.statement h2{font-size:55px}.story h2,.training-note h2,.contact-note h2{font-size:33px}.partner-block{padding:27px 22px}.small{font-size:12px!important}}
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